1. Retail Theming

Point of sale design should be linked with brand advertising and always carry clear and concise product ‘features and benefits’ messages.

2. Bonus Offers

Wherever a gift with purchase is offered, feature the bonus prominently to create immediate response.

3. Big Brand Birthdays

Celebrate product mile-stones with dedicated advertising, sales promotion and premiums.

4. Retail Theatre

In store signage can be designed to affix to existing shelf hardware and to create ‘theatre’ for a brand.

5. Call to Action

Remind time-poor consumers to shop for everyday essentials on the spot.

6. Theme Posters

Well designed theme posters get your product noticed where it counts - at the point of sale.

7. Feature Displays

Three dimensional displays create immediate awareness for promotions and product offers.

8. Licensed Property

Licensed property should feature heavily on packaging and P.O.S to heighten product appeal and promote impulse purchasing.

9. Build Emotion

Link your product with an emotional trigger to boost sales potential.

10. New Brand Imaging